Zakaj nepopolna vsebina vaše spletne strani odvrača od nakupa?
A study from multichannel marketing platform Episerver, which surveyed more than 1,100 U.S. online shoppers from Oct. 4-10, finds that 98% of shoppers have decided against buying from a retailer at least once due to content that was incorrect or incomplete. This is especially important given that two-thirds of shoppers plan to buy more online this year than last year, Episerver’s survey says.
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